BSH Global Executive Michael Rosenbauer Joins Region North America as Chief Operating Officer
IRVINE, Calif., [Sept. 10, 2024] (BSH) – BSH, a leader in premium and luxury home appliances in the North American market, today announced the appointment of long-time company veteran, Michael Rosenbauer, as Chief Operating Officer of Region North America (RNA) and a member of the Board of Management. Having served in multiple functions and leadership positions since joining BSH in 1988, Rosenbauer assumes his new role after serving as Head of Global Development at BSH Hausgeräte GmbH global headquarters in Munich since 2021.
“With a strong manufacturing footprint in the U.S. and Mexico, and in close collaboration with our global teams, I am committed to driving growth, innovation, and success for our organization, consumers, and customers, ensuring operational excellence and sustained success in Region North America,” said Rosenbauer. [...]
The announcement comes on the heels of a new manufacturing facility having opened in Monterrey, Nuevo Leon, Mexico.
After starting his career as an engineer in the central technology department at BSH, Rosenbauer held various management positions in development and production at different locations, including in the dishwashers and laundry product divisions. With a wide range of patents in his name, he also successfully introduced zeolite technology into BSH dishwashers.
Michael Rosenbauer holds a degree in mechanical engineering from Aalen University of Applied Sciences and a degree in business administration from the Administration and Business Academy Swabia, Germany.
About BSH Home Appliances Corporation
BSH Home Appliances Corporation produces and markets small and major home appliances that are known across North America for their high-quality and superior innovation. The company sells its Bosch, Thermador and Gaggenau branded products throughout the region, through distributors, independent appliance dealers, national and regional retailers, builders and large buying groups. BSH Home Appliances Corporation is a wholly owned subsidiary of BSH Hausgeräte GmbH, a global leader in the home appliance industry - headquartered in Munich, Germany. Manufacturing facilities are located in New Bern, North Carolina, LaFollette, Tennessee and Monterrey, Nuevo Leon, Mexico. BSH Technology and Development Centers are located in Caryville, Tennessee, Oak Ridge, Tennessee and New Bern, North Carolina. BSH is a Bosch Group company.
Press Contact
Corporate Communications
Region North America
Andrew de Lara
Phone: +1 949 525 3893
E-mail: andrew.delara@bshg.com
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About BSH Home Appliances Corporation:
BSH Home Appliances, headquartered in Munich, Germany, with a total turnover of EUR 14.8 billion and 60,000 employees in 2023, is a global leader in the home appliance industry. The company’s brand portfolio includes 12 well-known appliance brands such as Bosch, Siemens, Gaggenau, Neff and Thermador, along with the smart home ecosystem brand Home Connect and service brands. BSH produces at 38 factories and is represented in some 50 countries. BSH Home Appliances Corporation, headquartered in Irvine, Calif., is recognized for its high-end kitchen and home appliances, known for quality and superior design. In North America, BSH markets its products under the Bosch, Thermador and Gaggenau brands – each renowned for their rich legacy and excellence. Bosch is celebrated worldwide for its precision engineered and efficient home appliances, while Thermador is synonymous with luxury kitchen solutions tailored for culinary enthusiasts. Gaggenau stands out with its avant-garde designs and professional-grade appliances, appealing to those who seek the ultimate in performance and aesthetics. BSH is a Bosch Group company.
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