Press Release

With its first factory in Mexico, BSH is setting an important milestone for its strategic growth plans on the North American continent. The appliances will be produced in Monterrey and delivered from there primarily to the United States and Canada. The factory's capacity is designed for further growth. In a first step, BSH intends to create around 1,500 qualified jobs with the factory, thus contributing to growth in the region.

“Our first home appliance factory in Mexico is an important strategic milestone for us to strengthen our market position in North America and generate further growth. We want to continue to be the first choice of consumers in the luxury and premium segments in the future. The location in Mexico offers us the ideal conditions and framework for the production of innovative and high-performance refrigerators that are specially tailored to the needs of our North American consumers,” explains Dr. Matthias Metz, CEO of BSH Hausgeräte GmbH.

The factory has state-of-the-art production processes and is designed according to demanding sustainability criteria. BSH is making an active contribution to the responsible use of resources. For example, all the energy required for factory operations and appliance production is generated by the company's own photovoltaic systems. In addition, special systems will ensure that water is used in a way that conserves resources. Like all other development and production sites worldwide, BSH will operate the site in a carbon-neutral manner.

With its Bosch, Thermador and Gaggenau brands, BSH is one of the leading suppliers in the premium and luxury segments in the North American market. The company manufactures and markets small and major home appliances – from dishwashers, ranges, ovens, cooktops to fully automatic espresso machines and more.